Excerpt from article "In his first book, “DECODED,” pop culture icon JAY-Z describes the hidden meanings behind some of his most provocative songs and provides a highly personal narrative of the culture that so powerfully shaped his life and art. But some stories are bigger than the printed page. Bing, the decision engine from Microsoft Corp., is launching a multiplatform search experience and interactive game to help people decode JAY-Z’s life and lyrics. JAY-Z’s words will be taken a step further, allowing fans to use Bing and decide how to find the very locations that inspired them."
http://www.microsoft.com/presspass/press/2010/oct10/10-17bingjay-zpr.mspx
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